It's Porn Monday here on Raisin Brand, where we explore advertising and branding as it relates to the porn world. Our topic today is Payless (yes the shoe store) vs. Porn.
While contemplating various ads. today, I realized that Payless and Porn work on similar principles. Both 'put their good points right out there'. People who are looking for porn know exacticaly what they are getting. This is also true with payless. If you go to payless, you will get cheap shoes. That is evidant with the name and branding.
I love when branding tells a compelling story, but there is something to be said about brands that just put it all out there. It's almost poetic.
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